Google Adwords Class
Google's Adwords service is still an effective marketing platform for many businesses. This step by step hands-on program will teach you the best practices for utilizing Google Adwords and its many options.
This class will cover:
- Set-up and starting a campaign
- Choosing between Pay-per-action, Pay-per-click, and Pay-per-impression
- Demographics and segmenting your market
- Special offers and coupon codes
- Writing an effective headline
- Evaluating your results
- Integrating with Google Analytics
This class requires no previous experience or technical background and is perfect for those of all comfort levels.