E-Mail Marketing Seminars
Today, more than ever before, business success is measured by the strength of the relationships each business builds. You'll learn how to build those relationships using easy, inexpensive and highly effective email marketing! We will explore the basics of what email marketing is, why it works so well, how it easily integrates with social networking sites, and how to use it in your business planning and marketing strategy to achieve special goals.
In this seminar, you will learn email marketing best practices and how easy it is to implement them. You will take away knowledge of how to:
• Adhere to the do’s and don’ts of email marketing
• Create email campaign strategies that are effective for your business
• Build your mailing list to include people who are truly interested in your message
• Write compelling subject lines and copy
• Interpret email campaign results (open-rates, bounce-rates, click-thru rates, etc.)
• Develop targeted follow-up campaigns
• Successfully integrate your email and social media marketing efforts.
Come learn how to build strong relationships that will lead to more business and growth through the power of email marketing.
No matter what program you use for email marketing - it does not have to be Constant Contact - you'll take away valuable information that you will be able to use today.
The Seminar is free to members and just $20 for non-members, which is credited toward your dues when you join.
With more than 25 years of experience in Fortune 100 corporations and as a small business owner, David brings a wealth of knowledge in the areas of business development, professional training, and corporate communications to help small businesses and non profits achieve success. He has served as a training and development resource for a major casino, and has built customized team building programs for hundreds of businesses across the US, and created and delivered a two day sales training program for a global automotive paint manufacturer. Dave has also planned and delivered more than 500 business meetings across the world for a major Fortune 100 company. Dave is DiSC certified, and has presented to more than 20,000 people across North America. As Constant Contact's Regional Development Director, David leverages his training and business development expertise to help local businesses maximize the power of relationship marketing through the use of online communication tools like email marketing, social media, Event Marketing and online surveys.
Dave has lived in the Malvern/Frazer area for the past 40 years, where he has raised his family. His wife Suzanne, is the executive Director of one of the largest non profits in Pennsylvania. Dave enjoys fishing and has been custom builds fishing rods for more than 15 years.
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